All About Soul Purpose

On the heels of professional turmoil, Nadine demonstrated incredible fortitude and vision in creating the Soul Purpose community with now over 6,000 Lifestyle Entrepreneurs. She's impressively created a collection of nature-based and organic personal care products in a variety of exquisite fragrances that touch the soul. She's also forged a unique strategic partnership with Youngevity Life Sciences which not only provides operational support to Soul Purpose but gives the Soul Purpose community access to more than 400 nutritional products and an award winning, 100% pure mineral make up collection.

This would be an incredible feat under any circumstance, but having done so during one of the most economically challenging periods in American history...Wall Street crumbled, the real estate market imploded, the auto industry stalled, and unemployment rose to unprecedented levels...is nothing short of extraordinary!

Vision Statement

As a socially responsible direct selling company, Soul Purpose will redefine empowerment by supporting individual purpose and vision through the marketing of natural, quality products that illuminate body, beauty, style and spirit.

Mission Statement

Soul Purpose is dedicated to providing entrepreneurial opportunities and resources that will empower people, especially African American, Hispanic, Asian and Native American women. The company will do this by developing and marketing highly differentiated, natural, botanically-based beauty and wellness products marketed through the direct selling channel. Our goal is to help entrepreneurs launch and sustain viable, socially responsible businesses that generate wealth, stimulate growth and revitalize diverse communities throughout the world. The objectives of Soul Purpose Lifestyle Company are:

• To be a leader in the development of health, beauty and personal care products in the United States.To foster and support entrepreneurial opportunities via the direct selling channel.




• To be a socially-responsible company that promotes strong social values in every aspect of its operation.




• To be a “green company” by using recycled paper and vegetable-based inks and by encouraging recycling of our product containers.




• To create products that are natural and botanically-based and sulfate-free and paraben-free.




• To partner with the socially-responsible business community to provide a wide variety of goods and services to help us meet our core objectives.